beehiiv vs Mailchimp
Cheapest paid tier each vendor publishes. Free plans are listed above; tiers priced on request are not plotted because there is no figure to plot.
Where they differ
From the pricing tiers and capability tags we track. A capability missing on one side means we have not recorded it there, not that the tool cannot do it.
At a glance
beehiiv and Mailchimp both appear in this directory's writing listings. Prices below were read from the vendors' own pages, most recently on October 26, 2026. Paid plans start at $43/mo on beehiiv and $13/mo on Mailchimp. Both are tracked for email writing, workflow automation and marketing content, on the same platforms. No score and no winner: the facts do the picking.
Capability tags are factual labels we assign when a tool is added; they describe what a tool does, not how well it does it.
Checked against the vendors. Written from each vendor's own site and last re-checked there: beehiiv (under review since October 19, 2026) · Mailchimp on October 26, 2026. Vendors change pricing and features without notice, so confirm anything that decides your purchase on the vendor's page.
beehiiv
The newsletter platform built for growth
beehiiv provides creators, publishers, and brands with tools to create, distribute, grow, and monetize newsletters. The platform serves over 130,000 publishers who have collectively sent more than 50 billion emails.
Mailchimp
Email and SMS marketing platform with automations and AI tools
Mailchimp provides email and SMS marketing capabilities alongside marketing automations and analytics. Users can design campaigns using over 300 templates and connect their workflows to platforms like Shopify and WooCommerce. The platform also includes audience segmentation, predicted demographics, and transactional messaging APIs.
Also in writing
A tool we have an affiliate relationship with. It is not part of the comparison above and we are not calling it the better pick.
- Ecommerce stores automating cart recovery and product recommendations
- Creators hosting webinars and selling online courses
- Marketers generating complete multi-channel campaigns using AI assistance
beehiiv and Mailchimp in action
Each vendor's own walkthrough, from its homepage or official YouTube channel. We don't make these videos and we don't rate them.
beehiiv
Mailchimp
Key features
beehiiv
- Drag-and-drop newsletter editor with custom templates
- No-code website builder with AI-powered design
- Built-in referral program and recommendation network
- Native ad network and paid subscription tiers
- Automated email sequences and audience segmentation
Mailchimp
- Email and SMS campaign creation
- Drag and drop builder with 300+ email templates
- Audience segmentation and predicted demographics
- Automated customer journey flows
- Marketing and Transactional developer APIs
What each one does well
beehiiv
- ✓ Publishing and growing email newsletters
- ✓ Monetizing content through paid subscriptions and sponsorships
- ✓ Hosting creator websites and digital products
Mailchimp
- ✓ Automating multi-channel email and SMS customer journeys
- ✓ Managing contact lists with predictive demographics and segmentation
- ✓ Sending transactional emails via API or SMTP integration
People also ask
Which is cheaper, beehiiv or Mailchimp?
Mailchimp is cheaper: paid plans start at $43/mo for beehiiv and $13/mo for Mailchimp.
Does beehiiv or Mailchimp have a free plan?
Both beehiiv and Mailchimp publish a free plan.
What is the difference between beehiiv and Mailchimp?
beehiiv and Mailchimp are both tracked for email-writing, workflow-automation, marketing-content, developer-api. Of the capabilities they do not share, only beehiiv is tracked for website-builder, and only Mailchimp is tracked for templates.
How much do beehiiv and Mailchimp cost?
beehiiv: free plan, then $43/mo. Mailchimp: free plan, then $13/mo.
Answers are generated from the tracked plans and capability tags shown above, so they move when the vendors' pages do.
Full fact sheets, FAQs, and discussion links: beehiiv · Mailchimp · all writing tools